We have plenty of experience in luxury goods, but Feadship takes things to a whole new level – even within the uber-luxurious world of superyachts. Each Feadship is entirely custom designed and built by hand to suit the wishes and dreams of the owner, without limitation.
Feadship needed a brand image and communications platform that was as strong, unique and elegant as their product. So in stark contrast to the classic symbols of the luxury category, we helped Feadship to chart an entirely different course. We showed the dirt under the fingernails and the sweat on the craftsmen's brow, creating a platform that reveals the true face of luxury goods. We told the real story of the craft and passion of those striving for true perfection.