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Celebrating 60 Years of Travelling in Style

A Warsteiner and Lufthansa brand collaboration featuring limited edition bottle

As Lufthansa's official beer partner, Warsteiner wanted to raise a glass in honour of Lufthansa's 60-year anniversary this year. Providing a distinctive level of service since 1955, Lufthansa has set itself apart in the world of aviation with its strong tradition of attention to detail - a brand value shared wholeheartedly by Warsteiner.

To mark the occasion, Amsterdam Worldwide designed a limited-edition bottle (only available onboard) and refreshment set, elegantly fusing the two brands' identities to symbolize their partnership, and featuring a modern spin on a classic symbol of aviation: the propeller. These exclusive items are accompanied by print ads, a customized film in Lufthansa's in-flight entertainment system, and even cheeky headlines on snack packs.

Here's to the next 60 years.

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